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Peek inside the gift bags for Oscar nominees in 2024, valued at $178,000

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Hosting the ultimate 2024 Oscars party


Hosting the ultimate 2024 Oscars party

04:23

Only those Oscar nominees who win in their categories will go home with a bronze statuette, but all actors and directors who are nominated for awards will receive a complimentary bag full of expensive goodies.

The Oscars haven’t given ceremony attendees or nominees official gift bags since 2006, when the Academy nixed the longstanding tradition, under scrutiny from the IRS. The tax agency insisted celebrities were responsible for paying taxes on the gifts, should they choose to accept them.

Since then, enterprising marketing guru, Lash Fary, founder of LA-based marketing firm Distinctive Assets, has been filling the swag void in an effort to get brands’ products in front of some of the world’s most influential consumers.  

Dubbed the “Everyone Wins” gift bag, the freebies are not affiliated with the Academy of Motion Picture Arts and Sciences, but the bags’ contents are still taxable

The nominees, most of whom are well-known celebrities earning millions of dollars a year, are often the recipients of lavish gifts from brands seeking their endorsements. The six-figure swag bag is also a valuable opportunity for small, lesser-known brands to raise their profiles and gain buzz-generating seals of approval from Hollywood’s elite, according to Fary.

“While our gifts may be famous for being fun, fabulous and unique, they also serve to elevate small businesses, minority-owned brands, female entrepreneurs and companies who give back. This is celebrity marketing with a mission,” Fary said in a statement provided to CBS MoneyWatch. 

“Just as any A-list actor doesn’t ‘need’ millions of dollars to walk onto a film set, these gifts are given based on the invaluable stardust these nominees can bestow upon a brand. Of course they can afford to buy these things; they are also in a uniquely favorable marketing position. This is a straightforward win-win transaction,” he added. 

Who gets an “Everyone Wins” gift bag?

Fary offers the bags to the 25 actors and directors who are nominated for Academy Awards. This year, nominees in the acting categories include Colman Domingo, Jeffrey Wright, Lily Gladstone, Carey Mulligan, Bradley Cooper, Ryan Gosling, Annette Bening and others. Christopher Nolan and Martin Scorsese are among the directors who are nominated for Oscars this year. Typically, Fary either delivers or ships the baskets to recipients’ homes or offices. 

How much is the gift bag worth this year?

The gift bags for Oscar nominees this year are worth a total of $178,000, according to Fary, but only if recipients redeem all the certificates and credits offered to them — which no gift bag recipient has ever done, he said.

The certificates have zero value if the recipients don’t redeem them, Fary said. “A lot of the gifts aren’t redeemed because of scheduling alone, but there are usually a couple of people who take a trip.”

What’s the most expensive gift bag ever for Oscar nominees?

Fary’s most expensive gift bag for Oscar nominees was valued at $225,000, according to The Hollywood Reporter. Handed out to Oscar-nominated stars and directors at the 2020 Academy Awards, the gift bags contained among other A-list treats, a 24k-gold vape pen, smart bra and cruise to Antartica.

What’s in the “Everyone Wins” gift bag for 2024?

This year’s freebies, collectively valued at $178,000, include luxurious travel experiences, home renovation opportunities, beauty products, health and wellness tools, food and beverage samples and more. The priciest items include a stay at Chalet Zermatt Peak, a luxury chalet in the heart of Zermatt, Switzerland, a popular European ski destination. The experience is valued at $50,000, according to Fary, and includes daily meals and massages, among other perks. 

“It’s one of the top three most expensive gifts we’ve ever given,” Fary told CBS MoneyWatch.

Also included in the gift bags is a three-night stay at a private villa in St. Barts, at Saint-Barth Paradise. Week-long rentals start at $4,080 and go up to $34,000, according to the company’s website. The fancier villas offer beach views, infinity pools, a fitness center and other amenities.

What’s the most expensive Oscars gift bag item ever?

All-expenses paid travel packages including stays at luxury hotels around the world, are among the most expensive gift-bag items for red-carpet VIPs at the Oscars. 

The most expensive travel-package ever included in an “Everyone Wins” Oscar-nominee gift bag was 2020’s Antarctic cruise, valued according to Forbes at the time, at $78,000.

Here is everything included in this year’s gift bag

Travel and leisure

  • All-inclusive luxurious Swiss getaway for up to ten guests at Chalet Zermatt Peak 
  • Seven-day holistic wellness retreat from the Golden Door 
  • Three-night stay in a private villa at Saint-Barth Paradise 

Home

  • Maison Construction complimentary home project management
  • Schwank Grills Portable Infrared Grill
  • THOR Kitchen luxury kitchen appliances + culinary accessories 

Beauty

  • Adonis Arcana men’s grooming and skincare red carpet gift set 
  • Danucera award-winning cerabalm and D22 Tonic
  • EpicLight Beauty Radiant Duo blush + lip balm 
  • Goodal Vitamin C serum + eye gel patch 
  • Hotsy Totsy Haus Deafinitely Divine Glow Kit 
  • Instytutum result-driven skincare gift set
  • Kenra platinum blow-dry spray
  • Miage ultra-luxury transformative skincare products
  • Potenza RF microneedling by Cynosure
  • Serucell post-procedure restorative recovery serum

Charity

  • 10,000 donated plant-based meals for dogs from v-dog, in support of PETA’s Global Compassion Fund. 

Health and wellness

  • 1MD Nutrition’s LiverMD luxury mocktail kit fostering liver health 
  • Auro Wellness glutaryl topical glutathione
  • BlendQuik personal portable blender 
  • Helight red light sleep therapy device
  • Isopure collagen peptides drink mix
  • Sound bath with Kate Schofield & The Earth’s Hum Tuning Fork 

Food and beverage

  • Ultra-premium Antigua Cruz Añejo Cristalino Tequila 100% Pure Agave 
  • C60 Power Sugar Free Tart Cherry Gummies 
  • Eatable premium gourmet popcorn inspired by the flavors of Happy Hour 
  • Élevé adaptogen-infused sparkling water
  • Fetcha Chocolates handmade luxury vegan chocolate 
  • Gin Bothy award-winning small-batch Scottish gin 
  • Karma Nuts new bite-sized gluten-free Cashew Cookies 
  • Poppi reimagined soda
  • Posh Pretzels handcrafted chocolate covered pretzels
  • Windy City Sweets black licorice

Clothing and accessories

  • BAGCEIT portable purse seat 
  • Blush Silks beauty pillowcases 
  • Bored Rebel graphic undershirts 
  • Cate Brown sustainable upcycled designer pillows 
  • Dooplikit full-color 3D selfie figurine 
  • Elboque sustainable artisan handbags and backpacks 
  • HEYDUDE comfortable + versatile footwear 
  • Jambys “performance inactivewear” boxers (with pockets) + JamTee gift set 
  • Overnight Travel Bags travel duffle 
  • Rose Box NYC luxury long-lasting roses 
  • Sattaché shoe bag 
  • Shinery Radiance Wash Luxury Jewelry Cleaner and Brush Duo 

Experiences

  • Private show with mentalist to the stars Dr. Carl Christman 
  • The Sagar Luxury Sugar Experience
  • Wesper’s in-home Clinical Sleep Consultation 

Books

  • “Be nice. The end. Simple Wisdom of the Playground Kids.” by Bryan Scavnak 
  • “Glow: 90 Days to Create Your Vibrant Life from Within” by Dr. Stacie Stephenson
  • “Memorable Movie Performances: A combination of reference and editorial review of films of the Classic Era” by J.B. Gould.
  • “Safe: A Memoir of Fatherhood, Foster Care, and the Risks We Take for Family” by Mark Daley
  • “There’s Something in the Water” from STEM4Real
  • “‘You Talkin’ to Me?’ The Definitive Guide to Iconic Movie Quotes,” by Brian Abrams

Other items

  • Rubik’s Cube 50th Anniversary Collector’s Edition  
  • Smack Pet Food raw dehydrated super food for cats 
  • Wallis Annenberg GenSpace gratitude postcards fostering intergenerational connectedness 



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Watch Live: Biden delivering apology in Arizona for Indian boarding school atrocities

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President Biden is in Arizona on Friday to issue a formal presidential apology to Native American communities for the atrocities committed against Indigenous people during a 150-year era of forced federal Indian boarding schools. The president’s remarks are scheduled for 1:30 p.m. EDT.

The president chose to speak at the Gila River Indian Community in Arizona, although his apology is for all tribal communities that suffered. From 1819 through the 1970s, the federal government and religious institutions established boarding schools throughout the country to assimilate Alaska Native, American Indian and Native Hawaiian children into White American culture by forcibly removing them from their families, communities and belief systems. Many children who attended these boarding schools endured emotional and physical abuse, and hundreds of them died.

“I’m heading to do something that should have been done a long time ago,” Mr. Biden told reporters before boarding Marine One on Thursday afternoon. “Make a formal apology to the Indian nations for the way we treated their children for so many years.”

President Biden is greeted by members of a Native American community upon arrival at Phoenix Sky Harbor International Airport in Phoenix, Arizona, on Oct. 24, 2024.
President Biden is greeted by members of a Native American community upon arrival at Phoenix Sky Harbor International Airport in Phoenix, Arizona, on Oct. 24, 2024.

Andrew Caballero-Reynolds/AFP via Getty Images


The Department of the Interior, run by the first Native American Cabinet secretary, Deb Haaland, conducted the first-ever federal investigation into the Indian federal boarding school era. It revealed that more than 500 American Indian, Alaska Native and Native Hawaiian children’s deaths occurred at 19 of the federal Indian boarding schools, and identified 53 marked and unmarked burial sites at school sites nationwide. The federal government often contracted with Presbyterian, Catholic and Episcopalian religious institutions to run the schools.

The report found that when children failed to meet standards or broke rules, they were subjected to corporal punishment, including “solitary confinement; flogging; withholding food; whipping; slapping; and cuffing.” Oftentimes, older children were forced to inflict punishment on their younger classmates.

Speaking with reporters aboard Air Force One en route to Arizona on Thursday, Haaland’s voice broke.

“For more than a century, tens of thousands of Indigenous children, as young as 4 years old, were taken from their families and communities and forced into boarding schools run by the U.S. government and religious institutions,” Haaland said. “This includes my own family. For decades, this terrible chapter was hidden from our history books. But now, our administration’s work will ensure that no one will ever forget.” 


How to watch President Biden’s remarks at the Gila River Indian Community

  • What: President Biden delivers an apology on behalf of the country for atrocities at federal Indian boarding schools.
  • Date: Friday, Oct. 25, 2024
  • Time: 1:30 p.m. EDT 
  • Location: Gila River Indian Community in Arizona 
  • Online stream: Live on CBS News in the player above and on your mobile or streaming device.



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Why is the price of gold so high right now?

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Uptrend gold investment background, Digital illustration of gold bars with an overlaying stock market graph representing wealth and investment strategies. 3d rendering
Gold’s price has been climbing upward over the past year — and a few different factors are driving it.

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If you’ve paid any attention to the precious metals market recently, you’re likely aware that gold has been on an impressive upward trajectory since the start of the year. On January 1, gold was trading at $2,063.73 per ounce. Fast forward to today (October 25, 2024), and the price of gold is sitting at $2,734.46 per ounce. This represents an increase of $670.73 per ounce, amounting to a growth rate of approximately 33% in a little over 10 months. This significant growth has captured the attention of investors and market analysts worldwide, as gold’s performance defies predictions and underscores its historic role as a stable store of value.

The recent rally becomes even more noteworthy when compared to gold’s prior record highs. Just this August, the price reached $2,525 per ounce — a milestone that marked a new peak at the time. However, gold’s price was far from plateauing at that point. The price of gold continued to surge, eventually surpassing that mark by over $200 per ounce. This upward movement has established the past year as a standout year for gold, drawing investors who may have initially seen these peaks as ceiling prices, but who now view gold’s price potential as far more expansive than anticipated.

But while there’s no question that gold has offered some of the biggest returns over the past year, many investors are questioning what, precisely, is driving this sustained surge. So why is the price of gold so high right now? That’s what we’ll break down below.

Add gold to your investment portfolio today.

Why is the price of gold so high right now?

Here are a few of the factors that have been pushing gold’s price to new heights over the last year.

Central banks are buying in

A primary force behind gold’s recent bull run is the purchasing activity of central banks worldwide. Central banks, particularly those in emerging economies, are increasing their gold reserves as a hedge against economic uncertainty and to diversify their holdings away from traditional fiat currencies. This sustained buying pressure from such powerful market participants has created a strong foundation for price appreciation and signals a broader shift in institutional attitudes toward gold as a strategic asset.

Investors are capitalizing on short-term gains

In addition to central banks, individual investors have been flocking to gold, seeing an opportunity for both short-term and long-term gains. With gold prices rising so quickly, gold has become an attractive asset for speculative trading as well as a safer, longer-term investment. So, some investors are now seeking quick returns by betting on the momentum of gold’s climb to earn rapid profits, while others continue to rely on gold’s stability

The rush of buying and trading activity creates a feedback loop, further driving demand and prices up. This blend of trading activity has been a core factor in the consistent upward price movement over the past year, illustrating gold’s dual role as both a stable store of value and a source of near-term market excitement.

Find out more about your gold investing options here.

More investors are diversifying

Ongoing geopolitical tensions, including election year uncertainties, are also playing into gold’s price surge. Elections can influence market sentiment by adding uncertainty, often triggering interest in safe-haven assets like gold. Additionally, global economic slowdowns and international conflicts, such as those involving energy trade disputes, have introduced more volatility in the global market, leading investors to seek refuge in gold. 

With each spike in uncertainty, gold’s appeal as a safe, non-correlated asset increases, attracting investors looking to hedge against potential market downturns. For many, gold remains a reliable safeguard, reinforcing its role as a cornerstone in diversified portfolios, especially during periods of unpredictability.

The limited supply also plays a role

The limited supply of gold has also contributed to its recent price surge. Gold is a finite resource, after all, and mining new gold is both costly and time-intensive. As demand grows from both investors and industrial sectors, the pressure on gold’s limited supply intensifies, elevating its value. 

Technological advancements in sectors like electronics and green energy have also increased gold’s utility. Gold is used in electronic components, medical devices and emerging green technologies, creating steady industrial demand. This expanding industrial application is a lesser-known but increasingly important factor, reinforcing gold’s value beyond traditional uses.

The bottom line

The remarkable ascent of gold prices in 2024 can be attributed to a perfect storm of global economic and political factors. Central banks’ substantial purchases, investors’ pursuit of both security and short-term gains, geopolitical uncertainties and the finite nature of gold itself have converged to create a robust and sustained rally.

Looking ahead, many analysts believe that gold’s trajectory may continue upward, especially if central banks and industrial sectors sustain their interest and if global uncertainties persist. While the current price surge may eventually stabilize, investors and analysts alike are continuing to keep a close eye on this precious metal right now, as gold continues to set new records and play a vital role in today’s dynamic economic landscape.



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At 56, TikTok star Kim Hale returns to New York to chase Broadway dream

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At 56, Kim Hale is reigniting her passion for dance, sharing her journey on social media and embracing the motto, “Dreams have no deadlines,” as she pursues a role on Broadway.

Hale, who has over 13 million likes on TikTok, said she has always loved the stage and the energy that New York City brings,

“It just feels like a city where you can dream big,” said Hale.

Hale’s dream of performing on Broadway began in her early years, driven by her passion for expressing herself through movement. She pursued that ambition into her 20s and 30s, but eventually left New York, finding the constant rejection difficult to handle. Reflecting on that time, she acknowledges that she was more vulnerable then. Relocating to California, Hale remained connected to dance, teaching and working for renowned dancer and actor Debbie Allen.

“The biggest gift I got was working for Debbie Allen, and being able to be in her world, which taught me that you can take the skills of dance and apply them to anything,” said Hale.

Hale was around dance, but she wasn’t dancing, and it turns out, that is what her heart still wanted.

“It took COVID. It took the loss of both of my parents. It took skin cancer to get me to step back into a dance studio,” said Hale.

With encouragement from a friend, Hale enrolled in a hip-hop class and “ended up loving it,” saying that each class helped her reconnect with herself.

Hale began sharing her journey on social media, where her posts took off. Broadway choreographer Jerry Mitchell commented on one of her videos, telling her, “Dreams have no deadlines.” It’s a mantra she holds close. 

“I just held onto that,” she said.

In May, Hale got to perform in a special showing of “Chicago,” though she doesn’t see it as her official Broadway debut. 

“I want to audition and book a show because I prepared for it. I was ready when opportunity met preparation, and I got it,” she said.

For Hale, her return to New York and pursuit of a Broadway role is about more than just achieving a dream. 

“The goal is to see what I’m capable of,” she said. “You have to do the work. You have to be ready. But I believe that if it’s meant for me, it will happen. And if it’s not, maybe there’s something bigger out there.”



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