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Campbell Soup Company planning to drop “soup” from its name
Chicken noodle, tomato and cream of mushroom aren’t going anywhere, but Campbell Soup Company plans to drop soup from its name, changing it to The Campbell’s Company.
“This subtle yet important change retains the company’s iconic name recognition, reputation and equity built over 155 years while better reflecting the full breadth of the company’s portfolio,” Campbell’s President and CEO Mark Clouse said.
The new name isn’t final yet. Campbell is waiting on a shareholder approval vote in November.
The name change wouldn’t be the company’s first. It started out in 1869 as Anderson & Campbell before becoming Campbell Soup Company in 1922. In the years since, Campbell Soup Company has acquired several other companies such as Pepperidge Farm and Snyder’s of Hanover, broadening its lineup of products to include things like Milano cookies, pretzels, Goldfish crackers and Prego pasta sauce. The rebrand will better reflect the range of products Campbell sells, according to the company.
Americans love their snacks. According to a 2023 National Library of Medicine publication, more than 90% of U.S. adults report eating one or more snacks on any given day. Around 46% of Americans eat three or more snacks each day, according to consumer behavior data analytics firm Circana.
“As consumer behaviors continue to evolve, it’s crucial for brands to innovate and differentiate themselves in the competitive snack market,” Sally Lyons Wyatt, global executive vice president and chief advisor of Consumer Goods & Foodservice Insights at Circana, said in a May statement.
Chris Foley, president of the Campbell snacks division, said the company “expect to continue to grow these advantaged core businesses.”
“We could not be better positioned for leading the ongoing growth and momentum in snacking,” he said in a Monday statement.
Campbell wouldn’t be the only food business to change its name to incorporate an expanded lineup of products. Dunkin’ shortened its name to remove Donuts in 2018. It was a change designed to reflect the emphasis on coffee and other drinks, in addition to sandwiches.
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Ohio Gov. Mike DeWine rejects fake migrant story: “The internet can be quite crazy sometimes”
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Analysis of the words Trump and Harris relied on in their first debate: “taxes,” “criminals,” “weak”
At the first and only scheduled presidential debate between Vice President Kamala Harris and former President Donald Trump, Harris mentioned Trump by name 38 times. Trump didn’t say Harris’ name a single time.
The former president mentioned inflation nine times; Harris only did so twice. Trump called Harris “weak” five times, and she returned the insult four times.
CBS News analyzed the words both candidates used during Tuesday night’s debate to determine what key themes and rhetoric they used to appeal to American voters as the 2024 election approaches. The analysis also compared the words used in this debate to the June 27 debate between President Biden and Trump. Here’s what we found.
Breaking down the words by topic
The debate kicked off with a question about the economy, but Trump’s response was mostly about immigration, a topic he returned to frequently throughout the night. He said “border” 12 times. Thirty percent of the times that Trump mentioned the word “people,” he was referring to migrants.
Repeatedly citing incorrect numbers, Trump said “million” or “millions” in reference to immigrants entering the U.S. 12 times. Seventeen times he referred to these migrants as “criminals” or referred to “crime” in the context of immigration.
When the candidates did talk about the economy, Trump and Harris said “tax,” “taxes” or “tariff” about the same number of times. Harris referenced “small business” or businesses seven times, a phrase Trump didn’t mention in either debate.
Trump emphasized inflation, using the term nine times — the same number of times he did in the June debate. Harris only mentioned it twice, and once was when she named the Inflation Reduction Act. Harris also made fewer references to “jobs” than Trump did.
On the topic of abortion, Trump spent time on late-term abortion and repeated the false claim that Democrats, including vice presidential nominee and Minnesota Gov. Tim Walz, condone killing newborns. He used the word “baby” six times, while Harris’ remarks about abortion more often focused on women’s bodily autonomy. In the context of abortion, she used the words “woman” or “women” seven times and “body” six times.
Examining how the candidates talked about each other
The candidates’ targeted attacks on Tuesday night included Harris calling Trump a “disgrace” twice and Trump labeling Harris a “Marxist,” echoing his social media nickname for her, “Comrade Kamala.” He also called her the “border czar” three times, a term that overstates her role in managing the country’s immigration policy.
One word that was one of the most frequent jabs the candidates employed was “weak.” Trump described Harris or Harris and Mr. Biden collectively as “weak” five times. He described Mr. Biden as “weak” once in the June debate and once on Tuesday. Harris called Trump or his actions “weak” four times.
Other insults included “incompetent,” used by Trump four times, and “immoral” and “unconscionable” by Harris each once.
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