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As solo dining reservations rise, restaurants are catering to parties of one
Parisa Imanirad, a scientist and cancer researcher from San Francisco, is married and has a wide circle of friends. But once or twice a week, she goes to a restaurant by herself.
Imanirad said dining alone gives her time to think or read. She tries not to touch her phone and relishes the silence. “It’s like a spa, but a different type,” Imanirad said during a recent solo lunch at Spruce, an upscale restaurant in San Francisco.
Imanirad isn’t alone in her desire to be alone. In the U.S., solo dining reservations have risen 29% over the last two years, according to OpenTable, the restaurant reservation site. They’re up 18% this year in Germany and 14% in the United Kingdom.
OpenTable CEO Debby Soo thinks remote work is one reason for the increase, with diners seeking respites from their home offices. But she thinks there are deeper reasons, too.
“I think there’s a broader movement of self-love and self-care and really… enjoying your own company,” Soo said.
The pandemic also made social interactions less feasible and therefore less important while eating out, said Anna Mattila, a professor of lodging management at Penn State University who has studied solo dining. And smartphones help some restaurant patrons feel connected to others even when they’re by themselves, she said.
“The social norms have changed. People don’t look at solo diners anymore and think, ‘You must be a loner,'” Mattila said.
The growth comes as more people are living alone. In 2019, the Pew Research Center found that 38% of U.S. adults ages 25 to 54 were living without a partner, up from 29% in 1990. In Japan, single households now make up one-third of the total; that’s expected to climb to 40% by 2040, according to government data.
Japan even has a special term for solo dining: “ohitorisama,” which means “alone” but with honorifics spoken both before and after the word to make parties of one feel less hesitant. In a recent survey, Japan’s Hot Pepper Gourmet Eating Out Research Institute found that 23% of Japanese people eat out alone, up from 18% in 2018.
As a result, many restaurants in Japan and elsewhere are redoing their seating, changing their menus and adding other special touches to appeal to solo diners.
“Even so-called family restaurants are increasing counter seats for solitary diners, and restaurants are offering courses with smaller servings so a person eating alone gets a variety of dishes,” said Masahiro Inagaki, a senior researcher at the institute.
Solo travel a contributor
Increasing interest in solo travel – particularly among people ages 55 and over – is also leading to more meals alone.
On a recent solo trip to Lucerne, Switzerland, Carolyn Ray was stunned when the hostess led her to a beautiful lake-view table set for one, complete with a small vase of flowers. Ray, the CEO and editor of JourneyWoman, a website for solo women travelers over 50, said other restaurants have tried to seat her toward the back or pointedly asked if someone will be joining her.
Ray counsels women planning to dine alone to go somewhere else if they’re treated rudely or given a bad table.
“It’s almost like the world hasn’t caught up with this idea that we are on our own because we want to be on our own and we’re independent and empowered,” she said. “We can go into any restaurant we want and have a table for one and feel good about it.”
Shawn Singh, a Houston-based content creator and restaurant reviewer, said he eats alone about 70% of the time. If the idea of venturing out for a solitary meal is intimidating, he suggests going to lunch instead of dinner – when tables are usually more crowded with groups – or going early on a weekday.
“The best way to see a restaurant you’ve been wanting to see for a long time is definitely going solo,” Singh said. “If I go at 5 p.m. and alone, I haven’t been denied at one place ever.”
Restaurants aren’t always thrilled to seat a single diner at a table that could fit more. A Michelin-starred London restaurant, Alex Dilling at Hotel Café Royal, caused a stir last year when it started charging solo patrons the same price as two customers. Its eight-course dinner tasting menu, which includes caviar and Cornish squid, costs 215 pounds ($280) per person.
The restaurant, which has only 34 seats, didn’t respond to a request for comment. But its website doesn’t allow reservations for less than two people.
Other restaurants say it’s worth seating one person at a table made for two because solo diners tend to be loyal, repeat customers.
“While there may be a short-term loss there, I think we’re kind of playing the long game and establishing ourselves as a place that’s truly special,” said Drew Brady, chief operating officer at Overthrow Hospitality, which operates 11 vegan restaurant concepts in New York.
Brady has seen an increase in solo diners since the pandemic, and says they’re evenly split between men and women. At the company’s flagship restaurant, Avant Garden, they make up as much as 8% of patrons.
In response, the restaurant teamed up with Lightspeed, a restaurant tech and consulting company, to develop a solo dining program. Avant Garden now has a spacious table designed for solo diners, with a $65 four-course menu fashioned like a passport to enhance the sense of adventure. If solo diners order a cocktail, a bartender mixes it tableside.
Mattila, at Penn State, said restaurants might want to consider additional changes. Her research has found that solo diners prefer angular shapes – in lights, tables or plates, for example – to round ones, which are more associated with the connectedness of groups. They also prefer slow-tempo music.
Jill Weber, the founder of Sojourn Philly, a Philadelphia company that owns two restaurants and a wine bar, said she adds a communal table at special events like wine tastings so individuals have a place to gather. She also doesn’t offer specials designed for two.
Weber, who is also an archaeologist, loves dining alone when she’s traveling.
“There’s something about not having to agree on where to go and everything that goes with that. You have the freedom to stay as long as you want, order what you want and sit with those things,” she said. “It also feels brave sometimes.”
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Durbin reported from Detroit. Yuri Kageyama in Tokyo, Kelvin Chan in London and Haven Daley in San Francisco contributed.
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Should you take out a mortgage loan now or wait until 2025?
For most of 2023 and early 2024, looking for a low mortgage rate was a quest for the impossible. Surging inflation sent rates soaring to their highest level in decades and finding a loan under 7.00% was a fantasy for most would-be buyers.
Fortunately, there has been some improvement in the mortgage market in recent months. In anticipation of the Federal Reserve’s rate cuts in September, mortgage rates dipped, opening up the door to more affordable home loans and even some refinancing opportunities. Rates then fell over a point off their post-pandemic highs, providing hope for would-be buyers.
However, mortgage rates began to rise again in October. While today’s mortgage rates remain below recent highs right now, many borrowers have been left wondering whether they should jump into the market or wait for rates to fall further — especially as the Fed has signaled additional rate cuts are likely through 2025.
Find out how affordable a mortgage loan could be today.
Should you take out a mortgage loan now or wait until 2025?
If you’re on the fence about whether to buy now or delay further, here’s why experts say that waiting may not pay.
There’s no guarantee rates will fall
With the Federal Reserve widely expected to cut rates again in the future, waiting may seem like the obvious course of action. However, there’s no guarantee these anticipated rate cuts will happen — or that they will have the desired effect on the mortgage market since the Fed doesn’t directly control the cost of home loans.
“The challenge with “waiting to buy” is always the same. No one can predict the future, even the greatest financial minds,” says Aaron Gordon, branch manager at Guild Mortgage. “Just look at the last two months. Rates touched an 18-month low in early September. Folks got excited. Pending sales rose to their highest levels all year. Others said ‘they’re still not low enough. I’m going to wait a little longer until they come down more.’ Just weeks later they jumped from the low 6’s to the low 7’s.”
While the Fed followed through with an anticipated rate cut at its November meeting, the recent election could also impact further proposed reductions in the benchmark rate, depending on what policies are enacted in 2025.
With no guarantee that mortgage rates will fall further, Gordon says the best thing to do is to buy “when you’re financially and emotionally ready.”
Compare the top mortgage rates available to you now.
Rate decreases may happen slowly
Delaying your home purchase in anticipation of declining costs could also be a poor strategy because you may have to wait much longer than you’d expect.
“Rates between now and the start of the new year aren’t likely to fluctuate too significantly,” says Evan Luchaco, an Oregon-based home loan specialist for Churchill Mortgage.
Chris Birk, vice president of mortgage insight at Veterans United Home Loans, also doesn’t believe a drop in rates is imminent next year either.
“Buyers waiting for a major drop in mortgage rates should understand that a sudden decline isn’t likely around the corner,” Birk says. “If mortgage rates come down in 2025, it’ll likely be a slow roll.”
Delaying your dream of homeownership for months means missing out on the chance to start building equity — and potentially missing out on a property you love.
“Finding the right home is the most important aspect of the home buying process,” Luchaco says. “A home that achieves your goals for the immediate future will help get you to where you want to be long term.”
Lower mortgage rates could cause a spike in home prices
There’s another important financial reason not to put off your purchase. While a lower mortgage rate could mean reduced borrowing costs, this could be offset by changes in the housing market that a rate drop brings.
“Waiting to buy might not wind up being worth it for a simple reason – rising home prices,” Birk says. “Depending on your price range, your market, and other factors, higher home prices might offset any dip in interest rates. The $400,000 house you love today might cost way more next summer between home price appreciation and the crush of buyers that lower rates might bring.”
Darren Tooley, a senior loan officer at Cornerstone Financial Services, notes that prices could rise rapidly next year.
“Historically, home values have gone up 6.24% in the year following a presidential election, but 2025 could exceed that due to the limited housing supply and an increase in buyer competition,” Tooley says.
According to Tooley, mortgage applications increased by almost 50% when rates hit recent lows at the end of September. While some of this change was explained by a spike in refinancing, most of the new loans were for new purchases.
“It’s clear when rates go down, more potential homebuyers will be flooding the market, which will ultimately continue to drive up home prices, making things more expensive next year despite the lower rate,” Tooley says.
The bottom line
Finally, there’s one last important reason not to delay. Buying a home now allows you to lock in today’s prices while opening up the door for a more affordable loan later.
“Today’s homebuyers will almost certainly be able to refinance down the road,” Birk said. “Buying today, with the flexibility to refinance later, could offer a balanced path forward in an uncertain rate environment.”